How to WordPress SEO with Step by Step
How to WordPress SEO with Step by Step

How to WordPress SEO with Step by Step

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Nowadays every person wants to develop its website over the internet. WordPress makes easy for us to develop a website within no time. When we develop a website over the WordPress then we need to get visitors on it, This method is called SEO. If you do not know that how to do WordPress SEO then you do not need to worry about this because we will tell you that How to WordPress SEO with Step by Step and complete information.

WordPress SEO is very important to get visitors to our website. When visitors come on our website then it’s search ranking increases and Google or Bing shows our website on top of their results. Since this is a lengthy article so you have to read this article with complete attention and fully. There is a number of SEO plugins available in the market but All In One and SEO are the most popular plugins. In this article, we will use Yoast SEO for your site ranking. So without wasting your time let’s start taking a look at WordPress SEO.

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How to WordPress SEO With Step by Step

To learn more about WordPress SEO let’s take a look at its introduction e.g, What is SEO, Why SEO is important or why Search Engine uses this technique. There are many meanings of SEO but we will try our best that tell you in short but efficient way to perform this task.

We know the idea of optimizing for WordPress SEO is very difficult for beginners, especially if you’re not a technical person or you do not have complete information about WordPress.

If you do not know about this then don’t worry — it is not much difficult or complicated. Read this article to learn the basics, and then you can start applying them to your own website.

What is SEO

What-is-SEO
What-is-SEO

SEO Stands for (Search Engine Optimization) which is very important for any web owner to increase its traffic on the website. This process includes many packets like Sitemap, internal keywords etc to perform SEO for a WordPress site. If you have not properly manage your website for SEO then you can lose your visitors and also the revenue which you are generating from your website.

All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. (Source: Search Engine Land).

WordPress SEO Basics

As we explained that WordPress SEO is very important for a web owner. WordPress SEO basics contain some basics settings which you can do on your site without plugins. Although these settings do not boost our website but they are important to include our website in the visibility of our search engines results.

If you do not have any idea that how to perform this in your WordPress site then Let’s get started optimizing your website.




Check Website Visibility Settings

When we install WordPress on our website then it contains a built-in option to hide your website from search engines. The purpose of this option is to give you time to manage your website completely and make ready to go public.

By default, this option is checked and it makes your website unavailable to search engines. This may be checked accidentally and we do not have any idea that we are losing our visitors.

If you are not seeing your website in search results, then the first thing you need to do is to make sure that this option is unchecked.

To do this task simply go to your dashboard and visit Settings > Reading page.

Check the Reading Preferences page
Check the Reading Preferences page

When you will click on this menu then find the heading “Search Engine Visibility” and make sure that the box next to “Discourage search engines from indexing this site” is unchecked.

When this task is complete then click on the “Save Changes” button to save your changes.

If you are not using SEO Friendly URL Structures in your website then this is a very big mistake for you. It is because that mostly Search engines uses url to find the correct information of the keywords. If you are using numbers are something else in your website then this is your biggest mistake. Some basic examples of SEO friendly URL structures as follows.

/wordpress/6-ways-to-improve-your-wordpress-security
/wordpress/how-to-install-wordpress-at-localhost-using-xampp

If you have Notice that these URLs are readable and a user can guess easily that what they want from your website.

So what does a non-SEO friendly URL look like?

https://www.example.com/?p=1167
http://example.com/archives/123

If you take a look at upper examples then you can easily understand that which is the best url. It is very important for you to get visitors.

If you are willing to perform this task then simply visit the Settings > Permalinks page. Select the post name option and then click on the “Save Changes” button to save your settings.

WordPress website SEO friendly URL Structure
WordPress website SEO friendly URL Structure

Note: If your website is 6 or more months old then please do not change it because you will lose your traffic which is coming from search engines and other social media websites.

If you really want to change your structure then hire a professional which change this setting and also make url redirects for your website. You will lose all of your analytics data from analytics plugins.

WWW and Non-WWW

WWW and Non-WWW are two different structures for websites. These structures do not affect your SEO but it is important. If you are using these structures in your websites these will look like (http://www.example.com) or non-www (http://example.com) in the URL.

Search Engines like Google and Bing consider these URLs different so do it with your full attention

You can set your preference by visiting the Settings > General page. Add your preferred URL in both the “WordPress Address” and “Site Address” fields.

WordPress website URL Configuration
WordPress website URL Configuration

When you will use these structures then it will be set in Search Engine listening with your preferences. So choose it with your complete thinking power because you will not change it later.




Use the SEO Plugins for WordPress SEO

There are a number of SEO plugins available in the market which helps you to promote your website in the market. If you are not using SEO plugin for your website then exactly you are losing your visitors.

We will help you in choosing the best WordPress SEO plugin which works for you smoothly. So let’s take a look by choosing best WordPress SEO plugin.

Choosing the best WordPress SEO Plugin

Yoast SEO the Best WordPress SEO Plugin
Yoast SEO the Best WordPress SEO Plugin

Choosing the best WordPress SEO plugin is the best practice. There are two most popular SEO plugins All in One SEO and Yoast SEO these two are really very popular.

In this article, we will use the Yoast SEO plugin which has in millions of installations. It is a very popular plugin among the WordPress users. As we also use Yoast then we recommend you to use this.

Creating and Adding XML Sitemaps in WordPress

XML is very important for your website to add it into the search engine listening. This enables the search engines easy to find your content easily from the internet.

While adding an XML sitemap does not boost your site’s search rankings, it does help search engines find the pages quickly and start ranking them. Yoast SEO creates an XML sitemap for your website automatically. to add it to your website just follow the steps which we tell you the next step.

Adding XML Sitemap in Google Search Console

Google Search Console
Google Search Console

Google Search Console is a webmaster control management where webmasters can control their website ownership. As Google is the largest search engine in the world also its webmaster tool is also very popular. It is a great habit that you must verify your website in Google.

In this section, we will tell in short that how you configure your website. To do this just follow the instructions which we will tell you in the next step.




How to Add XML Sitemap in Google Search Console

To add XML Sitemap into Google just visit Google Search Console and move to Index > Sitemaps then insert your URL which Yoast SEO plugin provided you.

Add your Sitemap in Google Search Console
Add your Sitemap in Google Search Console

When you will submit your sitemap then Google will verify it that is you are really the owner of this website. When the sitemap will be submitted and verified then under status you will see an option Success.

Verify Your Website in Google Analytics

Google Analytics is another product from Google which is very popular among the webmasters. This tool is used to track the activity of your visitors on the website which is very important for us to keep an eye on them. This tool also helps us to rate our website and see active visitors.

To add this tool simply visit Google Search Console website. Here Settings > Ownership verification and choose the option which you want to verify.

Verify website from Google
Verify website from Google

If you choose HTML Tag verification method then Yoast plugin provide this facility to verify your website. When you will verify your website then it mostly takes one day to verify it.

Verify Your Website from Bing Webmasters

Bing Webmasters Tool
Bing Webmasters Tool

Bing webmaster is also very important for you to promote your website. Many people do not verify their website on it but it is important because it is the 2nd largest search engine in the world.




How to Add XML Sitemap in Bing Webmasters

To add XML Sitemap into Bing just visit Bing Webmasters and move to Configure My Site > Sitemaps then insert your URL which Yoast SEO plugin provided you.

Submit your website in Bing Webmasters
Submit your website in Bing Webmasters

When you will submit your sitemap then Google will verify it that is you are really the owner of this website. When the sitemap will be submitted and verified then under status you will see an option Success.

Verify Your Website in Bing Webmasters

Bing Webmasters is very popular among the webmasters. This tool is used to track the activity of your visitors on the website which is very important for us to keep an eye on them. This tool also helps us to rate our website and see active visitors.

To add this tool simply visit Bing Webmasters website. Here Configure My Website > Verify Ownership verification and choose the option which you want to verify.

Verify your Website from Bing
Verify your Website from Bing

If you choose HTML Tag verification method then Yoast plugin provide this facility to verify your website. When you will verify your website then it mostly takes one day to verify it.

Connect Your website to Social Media

Social Media is our daily base use. If you really want to promote your website then it is the best for you to add it in Social media like Facebook, Twitter and Instagram etc.

When you will connect your website to Social media then Search engines will also enable to search through it. You can promote your website on Facebook by creating a page on it or by joining Twitter. These practices will help you to promote your website without any investment. Also, try to share your website in different groups on Facebook and Google+ Communities.

Connect your website to Social Media
Connect your website to Social Media

Social media is a great way which helps you to promote your website from basic to expert within no time. So if you are a social media user then it is best for you.




Add Categories and Tags in your Posts

Categories and Tags are very important to manage our posts and pages on a website. Categories are mostly topics and Tags are mostly used to separate posts topics with different labels.

To add Categories and Tags into your post or page simply login into your website and click on Add New post and from the right side under categories and posts select or add your desired topics.

Categories and Tags are important
Categories and Tags are important

Make Internal Linking a Habit

Search Engines gives importance to your pages which are visits mostly. So this is the best practice for you to add internal linking or add no refollow instructions.

If you really want that most visitors spent time on your website then make a habit to add internal linking in your website so that you never lose your audience.

Internal Linking Habit
Internal Linking Habit


Conclusion

So in the end, we try our best to tell you that WordPress SEO without hiring any professional. If this tutorial helps you then tell us in the Comments box. If you like this tutorial then SUBSCRIBE Our YouTube Channel for the latest updates. You can also Like Our Facebook Page and Follow Us On Twitter too.

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